From Inbox Overload to Control: How MADCAT Automated Its Emails and Transformed Catering Management with AI

In the competitive world of catering, every minute counts. Just ask María J., Operations Director at MADCAT, a Madrid-based company specializing in catering for corporate events and private celebrations.

From day one, María knew that MADCAT’s success depended not only on service quality but on flawless management of every request. In practice, this meant dealing with dozens of daily emails: quote requests, order confirmations, last-minute changes, logistical questions, supplier coordination, and venue arrangements.

🎯 The Challenge: An Unrelenting Inbox

MADCAT grew quickly. Their ordering system combined WooCommerce for private customers with an in-house tool for corporate and bespoke events.

The problem came when the volume of emails started exceeding what María (and her team) could handle. Chaos was the daily norm:

• Important emails mixed in with repetitive messages
• Similar inquiries requiring manual replies
• Information already stored in systems but needing to be copied manually
• Suppliers writing without clear context
• Urgent confirmations lost in long email threads

María spent hours each day reading, forwarding, or replying to emails, leaving little time for key tasks like planning, menu design, or personalized service for premium clients.

🧠 The Solution: Automate Without Losing the Human Touch

María discovered Weembox thanks to a recommendation. The proposal was simple: a system that automatically classifies incoming emails and generates personalized replies, integrating seamlessly with existing tools.

What convinced her was the ability to automate without giving up control—or MADCAT’s warm tone of communication. In just a few days, she set up:

✅ Classification Rules by Category

• Confirmed orders
• Quote requests
• Events in preparation
• Suppliers and logistics
• General inquiries
• Venues and locations

Each email was analyzed by AI and sorted into the right folder, with visual labels, key dates, and priority levels.

✅ Intelligent Auto-Reply Rules

Using Weembox’s AI, María configured automatic responses powered by:

• Data from WooCommerce (order status, delivery address, event date…)
• Her in-house event management tool
• The venue reservation calendar
• MADCAT’s team availability calendar

So, when a client asks:

“Is the premium menu available on July 14th at Finca El Olivo?”

The automatic reply includes:

• Confirmation of availability or a suggested alternative
• A link to the menu
• Booking conditions
• A message crafted in MADCAT’s warm, professional tone

All without María having to touch the keyboard.

📊 Real Impact: More Time, Less Stress

Since implementing Weembox:

• María spends less than 20% of the time she previously devoted to email management
• Coordination errors due to email misunderstandings have dropped by 80%
• The team only receives messages that truly require human attention
• Clients and suppliers get fast, clear, and personalized responses

“For the first time, I feel like my inbox is working for me, not the other way around.”
— María J., MADCAT

🤖 An Assistant That Learns and Improves

Beyond classification and auto-replies, María trained her own personalized AI agent, affectionately called Weeby by Weembox. This agent:

• Knows MADCAT’s menus, terms, and communication style
• Understands how to handle suppliers, venues, and logistics
• Learns from every new case to respond even better in the future

Weeby has become part of the team—discreet, precise, and always available.

🌟 Still Reading Emails Manually?

If your catering business or reservation-based service is growing and your inbox has become overwhelming, Weembox can help.

Manage better, respond faster, and refocus on what truly matters.

👉 Join the free beta and discover how AI can transform your daily work.